Index/Snacks/Roasted & Flavoured Makhana - Limited Edition Box
Entry № 001 · Snacks
Roasted & Flavoured Makhana - Limited Edition Box

Roasted & Flavoured Makhana - Limited Edition Box

Farmley · 55g x 8 (multiple flavors: Tangy Tomato, Minty Pudina, Peri Peri, Cheddar Cheese, Himalayan Salt, Achaari)

Farmley Roasted & Flavoured Makhana represents a premium entry in India's growing healthy snacking category, positioned as a farm-to-fork alternative to conventional processed snacks. The product line leverages makhana's natural nutritional profile—raw makhana contains approximately 362 kcal, 7.

Processing tierFat / oil typeSodiumMarketing deceptionSugar loadRegulatory history
§ A · Six-axis assessment
Fast answer

Why this verdict

Context-dependent. Not an automatic no, but the watch points matter if this is a frequent buy.

0
red flags
4
watch points
2
passes
Verdict driver
Processing tier + Fat / oil type + Sodium + Marketing deception
Watch closely
Processing tier, Fat / oil type, Sodium, Marketing deception
Passed checks
Sugar load, Regulatory history

This card is the decision shortcut. The detailed evidence and citations live in the six-axis cards below.

Sugar load

Roasted makhana variants with spice-based flavoring (Peri Peri, Tangy Tomato, Minty Pudina) rely on chaat masala and dried spices rather than added sugars for taste. No evidence of added sugar in ingredient lists across publicly available sources.

Natural makhana contains minimal free sugars, making this axis a relative strength compared to confectionery-based snacks.

Processing tier
Think twice trigger

Farmley makhana undergoes two-stage roasting at 335°C with tempering—a transformation that shifts the product from NOVA tier 1 (raw) to tier 3 (processed foods). Addition of oils, salt, and spice blends places flavored variants at the NOVA tier 3-4 boundary.

While roasting enhances bioavailability, the processing removes the 'minimally processed' classification of raw makhana.

Fat / oil type
Think twice trigger

1-1% fat naturally. 2g saturated fat per serving, raising questions about oil quantity and type.

Farmley explicitly claims no palm oil use across its product range, yet specific fat composition per 100g for roasted flavored variants is not disclosed on packaging or website, creating a verification gap between raw nutritional profiles and roasted product reality.

Sodium
Think twice trigger

Himalayan salt and flavored variants (Peri Peri, Tangy Tomato, Cheddar Cheese) introduce sodium through seasoning blends and salt coating. Per-100g sodium content is not disclosed in search results or on Farmley's product pages.

Without explicit sodium labeling per serving or per 100g, compliance with WHO recommendations cannot be independently verified, though the portions (55-77g) suggest single-serving consumption reduces absolute intake compared to snack staples like potato chips.

Marketing deception
Think twice trigger

Farmley markets makhana as 'zero cholesterol, no trans fats, high plant protein'—claims technically accurate for raw makhana but contextually misleading for roasted/flavored variants. Claims focus on what is absent rather than what is added (oils, salt, spices).

Social media scrutiny [2025] questioned fat content discrepancies, suggesting marketing emphasizes inherent makhana benefits without transparent disclosure of processing additions.

Regulatory history

Farmley operates FSSAI-certified manufacturing units with direct farmer traceability across 3,500+ makhana farmers in Purnia, Bihar. No FSSAI notices, recalls, or adulteration findings are publicly documented for this product line as of April 2026.

The brand emphasizes farm-to-fork transparency and supply-chain verification, though external lab studies or third-party audits of final products are not evident in search results.

§ B · Nutrition

Per 100 g

Energy
350-362 kcal
Raw makhana baseline ~362 kcal/100g; roasted variants with oil may exceed this. Prasadam variant reported 350 kcal/serving of unspecified weight.
Carbohydrates
77g (reference: Prasadam variant)
Consistent with makhana's naturally high carb-to-protein ratio; primarily complex carbs and fiber.
Protein
7.2-11.16g
Range reflects raw makhana baseline; roasted and flavored variants may preserve or slightly reduce protein bioavailability depending on heat duration.
Fat
0.1-9.2g (variant-dependent)
Raw makhana: <1g; oiled variants (Achaari, Himalayan Salt): up to 9.2g saturated fat per serving, composition unclear.
Fiber
11-25g
High fiber content typical of makhana; supports digestive and satiety benefits claimed in marketing.
Calcium
9.5-14.5g per 100g
Makhana is a rich natural source of calcium; bioavailability unchanged by roasting.
§ C · Ingredients

As declared on pack

Makhana (Euryale ferox seeds), Himalayan salt (or regional spice blend depending on variant: Peri Peri blend, Minty Pudina spices, Tangy Tomato powder, Cheddar Cheese flavoring, Achaari oil-spice blend). Specific E-numbers and additives not disclosed in publicly available sources; Farmley claims no artificial preservatives.

§ D · Timeline
  1. January 2017
    Farmley founded by IIT alumni Akash Sharma and Abhishek Agarwal to address supply-chain inefficiencies in dry fruits market [Source ↗]
    Karo Startup / Multiple sources · [1]
  2. January 2021
    Strategic pivot from B2B wholesale to direct-to-consumer (D2C) brand model [Source ↗]
    The Startup Caffe / Instagram · [2]
  3. April 2025
    FY25 revenue reported at ₹394 crore with 71% year-over-year growth [Source ↗]
    Instagram / Farmley business reporting · [4]
  4. May 2025
    Series C fundraise of $42 million led by L Catterton investment firm [Source ↗]
    PRNewswire · [3]
§ E · Citations

Sources of truth

  1. [1]
    Farmley from Farm Fields Brand
    Karo Startup
  2. [2]
    Instagram post
    Instagram
  3. [3]
    Farmley completes $42 million Series C fundraise led by L Catterton
    PRNewswire
  4. [4]
    Instagram post
    Instagram
  5. [5]
    Roasted and Flavored Makhana (Pack of 8)
    Farmley
  6. [6]
    Makhana shelf life project
    Scribd
  7. [7]
    Instagram reel
    Instagram
  8. [8]
    Roasted and Flavoured Makhana collection
    Farmley
§ F · Correction

Spotted something we got wrong?

These entries are generated using AI research against authoritative sources. Mistakes are possible — though rare. If a number, date, or claim looks off, send us a citation and we'll review it.