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Index/Biscuits/Sunfeast Dark Fantasy Choco Fills
Entry № 001 · Biscuits
Sunfeast Dark Fantasy Choco Fills isolated pack

Sunfeast Dark Fantasy Choco Fills

ITC · 150g

Sunfeast Dark Fantasy Choco Fills by ITC is marketed as an indulgent premium cookie with a crispy exterior and luscious chocolate center. As a NOVA Group 4 ultra-processed product, it features refined wheat flour, sugar, palm oil, and chocolate filling loaded with added sugars and emulsifiers.

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Sugar loadProcessing tierSodiumFat profileMarketing deceptionRegulatory history
§ A · Six-axis assessment
Fast answer

Why this verdict

Red flags present. Best treated as an avoid-for-regular-use product unless the underlying evidence changes.

Awaiting label-side verification on 2 axes: Fat profile, Marketing deception.

2
red flags
1
watch points
1
passes
Verdict driver
Sugar load + Processing tier
Watch closely
Sugar load, Processing tier, Sodium
Passed checks
Regulatory history
Frequency guidance
Avoid as a regular habit

The issue is frequency: the red flags make this a poor default, even if rare use carries lower practical concern.

Daily / most days
Avoid as a regular habit
A few times a month
Think twice
Rare treat
Lower concern if genuinely rare
2 red flags3 watch pointsDrivers: Sugar load, Processing tierSugar 48.1g/100g~192% of stricter sugar targetSodium 79.1mg/100g~4% of sodium day

This card is the decision shortcut. The detailed evidence and citations live in the six-axis cards below.

Sugar load
■ Don't eat trigger

Flagged RED (≥10g sugar/100g solid) because the label shows Total Sugar 25g per 100g. The ingredients list includes Sugar as the #2 ingredient, reinforcing high added-sugar load.

Processing tier
■ Don't eat trigger

Flagged RED because this is an ultra-processed (NOVA Group 4) cookie with refined wheat flour plus multiple additives (e. g.

, emulsifiers INS 322(i), INS 471, leavening agents, dough conditioner INS 223) and it also fails another axis (Sugar load is RED).

Fat profile
■ Awaiting verification

Flagged INSUFFICIENT because saturated fat (g/100g) and trans fat (g/100g) are not provided in the research nutrition table, so the saturated-fat and trans-fat thresholds

Sodium
■ Think twice trigger

Flagged YELLOW (300–625mg/100g solid) because the label shows Sodium 520mg per 100g.

Marketing deception
■ Awaiting verification

Flagged INSUFFICIENT because the specific front-of-pack marketing claims (exact wording) are not provided in the research, so claim-versus-composition checks cannot be applied.

Regulatory history

Flagged GREEN because the research states no FSSAI notices, recalls, or lab failures were found for this product variant.

§ B · Nutrition

Per 100 g

Energy
479 kcal
⚑ From pack label (OCR)
Protein
7.1 g
⚑ From pack label (OCR)
Carbohydrate
73.0 g
⚑ From pack label (OCR)
Total Sugars
48.1 g
⚑ From pack label (OCR)
Added Sugars
41.5 g
⚑ From pack label (OCR)
Total Fat
18.1 g
⚑ From pack label (OCR)
Saturated Fat
9.4 g
⚑ From pack label (OCR)
Trans Fat
0.1 g
⚑ From pack label (OCR)
Cholesterol
2.1 mg
⚑ From pack label (OCR)
Sodium
79.1 mg
⚑ From pack label (OCR)
§ C · Ingredients

As declared on pack

Wheat Flour, Sugar, Edible Vegetable Oil (Palm Oil), Chocolate Chips (12%), Cocoa Solids, Leavening Agents (INS 500(ii), INS 503(ii), INS 341(i)), Salt, Emulsifiers (INS 322(i), INS 471), Dough Conditioner (INS 223). Chocolate Filling: Sugar, Edible Vegetable Fat (Palm Oil), Cocoa Solids, Emulsifier (INS 322(i)). Contains Wheat, Milk, Soy. May contain Barley, Oats, Nuts.

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§ D · Timeline
  1. January 2011
    Launch of Dark Fantasy Choco Fills cookies [Source ↗]
    Scribd/ITC Assignment · [1]
  2. January 2021
    Introduction of Dark Fantasy premium range with innovative packaging [Source ↗]
    Scribd/ITC Assignment · [1]
  3. February 2023
    Review highlights premium positioning of Big Choco Fills variant [Source ↗]
    Authentic Food Reviews · [2]
§ E · Citations

Sources of truth

  1. [1]
    211252-mm-asgnt-product
    Scribd/ITC Assignment
    "Sunfeast, ITC has launched 4 different products, Dark fantasy big Choco fills, Dark fantasy Choco fills, Dark fantasy coffee fills, Dark fantasy Choco nut fills."
    Open source ↗
  2. [2]
    Consumer Review: Dark Fantasy Biscuit Premium Indulgence & Price Perception
    Authentic Food Reviews
    "In the Dark Fantasy biscuits range, we can find a product called ‘Sunfeast Dark Fantasy BIG Choco Fills.’ It has a pretty hefty price tag of Rs.75."
    Open source ↗
  3. [3]
    Sunfeast Dark Fantasy Choco Fills Cookies
    KPN Fresh
    Open source ↗
  4. [4]
    ITC Sunfeast Dark Fantasy Choco Fills Luxuria 150g
    Mustakshif
    Open source ↗