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Index / Biscuits / ITCUpdated 06 May 2026 · Methodology v1
ITC · 150g · Biscuits

Sunfeast Dark Fantasy Choco Fills

Don't Eat

Ultra-processed premium cookie with chocolate filling; high sugar (25g/100g) and palm oil; exceeds ICMR sugar limits in one serving.

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Fig. 01 · 150g · label on file

§01 — Six-Axis Assessment

Red = warning
01/06Sugar loadRed

Flagged RED (≥10g sugar/100g solid) because the label shows Total Sugar 25g per 100g. The ingredients list includes Sugar as the #2 ingredient, reinforcing high added-sugar load.

02/06Processing tierRed

Flagged RED because this is an ultra-processed (NOVA Group 4) cookie with refined wheat flour plus multiple additives (e. g. , emulsifiers INS 322(i), INS 471, leavening agents, dough conditioner INS 223) and it also fails another axis (Sugar load is RED).

03/06Fat profilePending

Flagged INSUFFICIENT because saturated fat (g/100g) and trans fat (g/100g) are not provided in the research nutrition table, so the saturated-fat and trans-fat thresholds

04/06SodiumWatch

Flagged YELLOW (300–625mg/100g solid) because the label shows Sodium 520mg per 100g.

05/06Marketing deceptionPending

Flagged INSUFFICIENT because the specific front-of-pack marketing claims (exact wording) are not provided in the research, so claim-versus-composition checks cannot be applied.

06/06Regulatory historyClear

Flagged GREEN because the research states no FSSAI notices, recalls, or lab failures were found for this product variant.

§05 — Timeline

01 Jan 2011
Launch of Dark Fantasy Choco Fills cookies
Scribd/ITC Assignment · ref 1
01 Jan 2021
Introduction of Dark Fantasy premium range with innovative packaging
Scribd/ITC Assignment · ref 1
07 Feb 2023
Review highlights premium positioning of Big Choco Fills variant
Authentic Food Reviews · ref 2

§04 — Evidence Trail

01211252-mm-asgnt-product — Scribd/ITC Assignment02Consumer Review: Dark Fantasy Biscuit Premium Indulgence & Price Perception — Authentic Food Reviews03Sunfeast Dark Fantasy Choco Fills Cookies — KPN Fresh04ITC Sunfeast Dark Fantasy Choco Fills Luxuria 150g — Mustakshif
Assessed under donteat.in methodology v1 · six-axis framework.

§06 — Ingredients

Wheat Flour, Sugar, Edible Vegetable Oil (Palm Oil), Chocolate Chips (12%), Cocoa Solids, Leavening Agents (INS 500(ii), INS 503(ii), INS 341(i)), Salt, Emulsifiers (INS 322(i), INS 471), Dough Conditioner (INS 223). Chocolate Filling: Sugar, Edible Vegetable Fat (Palm Oil), Cocoa Solids, Emulsifier (INS 322(i)). Contains Wheat, Milk, Soy. May contain Barley, Oats, Nuts.