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Reporting from the aisle.

Original reporting and explainers on India's packaged food — label rules, marketing claims, and what changes on the shelf. Every story cites its sources and links back to the codex.

food-safety · 12 min · 19 Aug 2026

Blinkit rat ice cream video: what the Kalyan clip reveals about quick commerce food safety

A viral clip of a rat in a Blinkit ice cream crate has collided with a wider crackdown on dark-store hygiene, raising urgent questions about quick-commerce food safety.

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Blinkit · 12 min

Blinkit rat ice cream Kalyan video: what it reveals about dark-store food safety

A viral rat-in-freezer clip from a Blinkit hub in Kalyan has exposed how little consumers know about hygiene inside quick-commerce dark stores and frozen dessert cold chains.

17 Aug 2026
FSSAI · 13 min

Supreme Court vs FSSAI on warning labels: what it means for your snacks

As the Supreme Court questions FSSAI over delayed front-of-pack warnings, here’s how India’s junk food labelling war hits your daily chips, biscuits and colas.

15 Aug 2026
food safety · 8 min

Dead Rat in Food Parcel Viral: What the Khandwa Video Shows

A family says a mutton kolhapuri parcel from Bismillah Hotel contained a dead rat; officials have seized samples and opened a probe.

13 Aug 2026
food-safety · 7 min

Sitapur mid day meal viral video: what happened and what is verified

A viral clip from a Sitapur government school showed watery curry and burnt roti, prompting verification, suspension and an FIR under the PM POSHAN scrutiny lens.

11 Aug 2026
Sitapur · 8 min

Sitapur mid day meal viral video: what happened and what’s verified

A viral clip from a Sitapur government school exposed watery curry and burnt rotis, prompting official verification, suspensions, and a wider food-safety debate.

09 Aug 2026
Sitapur · 7 min

Sitapur mid day meal viral video sparks outrage over school food

A viral clip from Chhangapur Primary School shows burnt rotis and watery curry, prompting suspensions, an inquiry, and renewed scrutiny of PM POSHAN.

07 Aug 2026
food-safety · 8 min

Food Town Mumbai cockroach video raises restaurant hygiene fears

A cockroach-in-food complaint at The Food Town has reignited concerns about Mumbai restaurant hygiene, pest control and consumer complaint rights.

05 Aug 2026
food-safety · 11 min

Noida soya chaap viral video: what’s verified, food safety risks, and how to stay safe

A disturbing soya chaap factory clip linked to Noida has shocked India. We sift verified facts from rumor and explain how to judge soya chaap hygiene.

03 Aug 2026
food safety · 7 min

Noida soya chaap viral video: what’s real and what’s not

A graphic clip tied to Noida’s Sector 27 went viral fast, but official reporting says the location is unverified and may be misattributed.

01 Aug 2026
food-safety · 12 min

Soya chaap factory viral video: what’s real, what’s fake, and how to stay safe

A disturbing soya chaap clip claiming to show a Noida Sector 27 factory has horrified India. But its location is unverified. Here’s what’s real, what’s misinformation, and how to choose safer chaap.

31 Jul 2026
food-safety · 3 min

Soya chaap viral video Noida: is India’s favourite mock meat safe to eat?

A disturbing clip of filthy soya chaap preparation has shocked India. We separate viral outrage from verified facts and explain what it means for your plate.

29 Jul 2026
quick commerce · 12 min

Rosier Foods paneer expired: how one reel shook India’s quick-commerce trust

A viral reel about allegedly expired Rosier Foods paneer delivered via a quick-commerce app has exposed safety gaps in India’s 10‑minute grocery boom.

27 Jul 2026
protein bars · 11 min

Are Protein Bars Actually Healthy in India? Decoding the Hype

Influencers say India’s “high protein” bars hide sugar and additives. We decode labels, lab findings and FSSAI rules to separate real nutrition from smart marketing.

25 Jul 2026
FSSAI · 11 min

Swiggy Instamart FSSAI notice details: expired groceries and quick‑commerce safety

Nine FSSAI notices over alleged expired and contaminated groceries have put Swiggy Instamart under the scanner and raised wider questions about quick‑commerce food safety.

23 Jul 2026
food-safety · 12 min

Lucknow shikanji viral video: toilet water, Charbagh station and food safety

A viral clip of a shikanji vendor allegedly using toilet water near Lucknow’s Charbagh station has sparked outrage. Here’s what’s proven, what isn’t, and how to protect yourself.

19 Jul 2026
FSSAI · 3 min

FSSAI’s nine notices over Swiggy Instamart expired food: what buyers must check

India’s food regulator has flagged rotten eggs, expired protein powder and spoiled parathas on Swiggy Instamart. Here’s what happened and how shoppers can protect themselves.

17 Jul 2026
street food safety · 3 min

Bhelpuri viral video hygiene: is street bhelpuri safer than packaged chaat?

A viral clip of a lightning-fast bhelpuri vendor has reignited India’s street food hygiene fight. We break down FSSAI norms, microbial risks and packaged chaat trade-offs.

15 Jul 2026
FSSAI · 8 min

FSSAI misleading natural label rules: why zero sugar claims face scrutiny

FSSAI’s latest notices are putting ‘natural’, ‘zero sugar’, and ‘immunity booster’ claims under sharper scrutiny across biscuits, drinks, paneer, and spreads.

09 Jul 2026
kids health drink sugar content · 12 min

Kids health drink sugar content: what FoodPharmer’s viral reel missed

A viral FoodPharmer reel has exposed just how sugary India’s kids’ health drinks really are. We unpack the labels, science, and safer daily options for families.

07 Jul 2026
Paper Boat · 12 min

Paper Boat ants in packet video: what it means for tetrapack safety

A viral video alleging ants in a sealed Paper Boat tetrapack is fuelling panic. We dissect what’s known, how tetrapack lines work, and how consumers can act.

05 Jul 2026
food adulteration · 8 min

The India Story food adulteration real facts: what’s true?

The film’s teasers amplify real fears about adulteration, but the cancer-linked number circulating online is not established public-health evidence.

01 Jul 2026
mid-day-meal · 12 min

Eggs removed from mid day meal India: nutrition, politics and what parents need to know

West Bengal’s ISKCON pilot has turned a school lunch tweak into a national fight over eggs, ideology and what poor children are allowed to eat.

29 Jun 2026
Nipah virus · 8 min

Nipah virus Kerala what food to avoid: fruits, sap and food safety

A confirmed case in Kozhikode has revived fears about fruits and raw date palm sap, but the evidence points to a narrower risk than viral messages suggest.

29 Jun 2026
FoodPharmer · 9 min

FoodPharmer x Trustified expose teaser drives India’s food searches

The viral teaser has sparked brand speculation, certification questions, and urgent consumer searches, but the evidence is not fully public yet.

29 Jun 2026