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Index/Packaged Snacks (Extruded / Savoury)/Multigrain Sour Cream & Onion Chips
Entry № 001 · Packaged Snacks (Extruded / Savoury)
Protein Chips - Variety Pack of 10

Multigrain Sour Cream & Onion Chips

SuperYou · 40g

SuperYou Multigrain Sour Cream & Onion Chips are a baked NOVA-4 ultra-processed snack. Pack-label nutrition shows 700 mg sodium per 100g (above the v1 red threshold), sugar at 0.

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SodiumProcessing tierSugar loadFat profileMarketing deceptionRegulatory history
§ A · Six-axis assessment
Fast answer

Why this verdict

Red flags present. Best treated as an avoid-for-regular-use product unless the underlying evidence changes.

1
red flags
1
watch points
4
passes
Verdict driver
Sodium
Watch closely
Sodium, Processing tier
Passed checks
Sugar load, Fat profile, Marketing deception, Regulatory history
Frequency guidance
Avoid as a regular habit

The issue is frequency: the red flags make this a poor default, even if rare use carries lower practical concern.

Daily / most days
Avoid as a regular habit
A few times a month
Think twice
Rare treat
Lower concern if genuinely rare
1 red flag1 watch pointDrivers: Sodium, Processing tierSugar 0.1g/100g~0% of stricter sugar targetSodium 700mg/100g~35% of sodium day

This card is the decision shortcut. The detailed evidence and citations live in the six-axis cards below.

Sugar load

The pack label lists 0. 1 g sugar per 100g, which is below the v1 watch threshold (<5g/100g).

Processing tier
■ Think twice trigger

Ingredient list contains NOVA 4 marker: protein isolate — classifies as NOVA Group 4 (ultra-processed). v1 watch threshold.

Fat profile

The pack label says saturated fat is <0. 45 g per 100g and trans fat is 0 g per 100g, meeting the v1 green fat thresholds.

Sodium
■ Don't eat trigger

The pack label lists 700 mg sodium per 100g, which meets the v1 red sodium threshold (≥625mg/100g).

Marketing deception

No deceptive marketing claims were identified for SuperYou Multigrain Sour Cream & Onion Chips on the product packaging or official brand marketing materials.

Regulatory history

No adverse regulatory actions or public notifications concerning SuperYou Multigrain Sour Cream & Onion Chips were found from FSSAI, ASCI, NCPCR, PIB, or verified Indian news sources.

§ B · Nutrition

Per 100 g

Energy
410 kcal
⚑ converted from per-serving
Protein
25 g
⚑ converted from per-serving
Carbohydrate
62.5 g
⚑ converted from per-serving
Total Sugar
0.1 g
⚑ converted from per-serving
Added Sugar
0 g
⚑ converted from per-serving
Dietary Fiber
7.5 g
⚑ converted from per-serving
Sodium
700 mg
⚑ converted from per-serving
Total Fat
6.525 g
⚑ converted from per-serving
Saturated Fat
<0.45 g
⚑ converted from per-serving
MUFA + PUFA
3.525 g
⚑ converted from per-serving
Trans Fat
0 g
⚑ converted from per-serving
Cholesterol
0 mg
⚑ converted from per-serving
Potassium
300 mg
⚑ converted from per-serving
Calcium
200 mg
⚑ converted from per-serving
§ C · Ingredients

As declared on pack

Multigrain Blend (Urad Dal, Rice Flour, Jowar, Chickpea), Soya Protein Isolate, Tapioca Starch, Rice Bran Oil, Spices and Condiments (Onion Powder, Skimmed Milk Powder, Parsley, Salt), Citric Acid (INS 330) CONTAINS ADDED NATURAL FOOD COLOR (INS160C) & CONTAINS ADDED NATURAL & NATURE IDENTICAL FLAVOURING SUBSTANCES ALLERGEN ADVICE: CONTAINS MILK AND SOYA PRODUCTS.

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§ D · Timeline
  1. January 2024
    SuperYou Multigrain Protein Chips launch
    SuperYou / Impact on Net
  2. June 2024
    Unbox Health third-party lab testing: zero toxic heavy metals, B rating [Source ↗]
    Unbox Health · [1]
§ E · Citations

Sources of truth

  1. [1]
    Superyou Multigrain Protein Chips | Sour Cream & Onion (lab testing profile)
    Unbox Health
    "Superyou Multigrain Protein Chips | Sour Cream & Onion received a Non-Toxicity Score of 10 out of 10. Unbox Health did not find any safety concerns in our lab tests."
    Open source ↗
  2. [2]
    Genesis Foods Red Thresholds for Sodium in Snacks
    genesisrdfoods.zendesk.com
    Open source ↗
  3. [3]
    NOVA Classification for Ultra-Processed Food Definition
    pmc.ncbi.nlm.nih.gov
    Open source ↗
  4. [4]
    NOVA Group 4 Food Classification Justification for Soya Protein
    pmc.ncbi.nlm.nih.gov
    Open source ↗
  5. [5]
    Data Handling for Unavailable Nutritional Information
    helpdesk.castoredc.com
    Open source ↗
  6. [6]
    Guideline for Determining Environmental Value Chain Impact
    valuechangeinitiative.com
    Open source ↗
  7. [7]
    Marketing Authorisation Validation for Food Product Claims
    ema.europa.eu
    Open source ↗
  8. [8]
    Reporting Guidelines for Nutritional Deficiencies in Products
    f.hubspotusercontent30.net
    Open source ↗
  9. [9]
    CDC Dietary Data Preparation and Review Guidelines
    medbox.iiab.me
    Open source ↗
  10. [10]
    Importing Missing Nutritional Data into Database Systems
    helpdesk.castoredc.com
    Open source ↗
  11. [11]
    pubmed.ncbi.nlm.nih.gov
    pubmed.ncbi.nlm.nih.gov
    Open source ↗